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Judaism and the 'Seinfeld Strategy'
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Judaism and the 'Seinfeld Strategy'

What does Jerry Seinfeld do each day that most people don’t?

Joshua Hoffman's avatar
Joshua Hoffman
Oct 13, 2022
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Future of Jewish is an audience-supported publication by people passionate about the Jewish future. To receive new premium content and support our mission to make Judaism one of the world’s bright spots, become a subscriber!

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By almost any measure of wealth, popularity, and critical acclaim, Jerry Seinfeld is among the most successful comedians, writers, and actors of his generation.

He was also the co-creator and co-writer of Seinfeld, the long-running sitcom which received numerous awards and the title of “Top TV Episode of All-Time” by TV Guide.

According to Forbes magazine, Seinfeld reached his peak in earnings when he made $267 million in 1998. (Yes, that was in one year. No, that’s not a typo.) A full 10 years later, in 2008, Seinfeld was still pulling in a cool $85 million per year.

However, what is most impressive about Seinfeld’s career isn’t the awards, the earnings, or the special moments — it’s the remarkable consistency of it all. Show after show, year after year, he performs, creates, and entertains with a level of steadiness that most of us wish we could bring to our daily lives, both personal and professional.

Compare his results to where you and I often find ourselves. We want to create, but struggle to do so. We want to exercise, but fail to find motivation. Wanting to achieve our goals but — for some reason or another — we still procrastinate.

What’s the difference? What does he do each day that most people don’t?

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